The Turtle Learn Method

The Turtle Learn Method

Turtle Learn was born from the frustration—and hope—of its founders: a group of passionate educators from the Education University of Hong Kong (ranked 4th in Asia for education by QS), technologists, and parents determined to transform how children learn Chinese.

The idea began when the founders reflected on their own painful experiences learning Chinese—hours of rote memorization, repetitive drills, and overwhelming workbooks. Despite the effort, the results were often poor. Even more striking, this outdated method of teaching had barely changed and was still the norm in today's modern classrooms. Children were disengaged. Parents were exhausted. And meaningful progress felt elusive.

Determined to change this, the team drew inspiration from child-centric philosophies like the Montessori method—where learning is hands-on, joyful, and self-directed. They began designing tactile learning kits paired with a digital platform, allowing children to explore Mandarin in a playful and immersive way.

The result was the Turtle Learn Method: a seamless blend of physical and digital learning, guided by AI and grounded in educational research. Children learn at their own pace. Parents receive progress updates without needing to micromanage. And most importantly, learning Chinese becomes something children look forward to.

What started as a personal mission is now a trusted system embraced by thousands of families across Asia—and it's only the beginning.

Proven Learning That Works

Proven Learning That Works

  • Gamified, Interactive Approach: Engages young learners (ages 3–12) through fun, play-based methods.
  • Curriculum Backed by Research: Aligned with ACTFL, HSK/YCT, and other international Chinese proficiency frameworks.
  • AI-Powered Learning Companion: Personalized feedback and adaptive content help children progress at their own pace.
  • ESSA-Certified Methodology: Meets standards set by the U.S. Every Student Succeeds Act (ESSA) for evidence-based educational interventions.
  • Award-Winning EdTech Brand: Recognized in Hong Kong for innovation and impact in early childhood education, pioneered in partnership with the Education University of Hong Kong, which ranks 6th globally by Times Higher Education, just behind Harvard and Cambridge, and 4th in Asia by QS World University.
Integrated Learning Kit + App System

Integrated Learning Kit + App System

  • Hands-On Physical Kits: Reinforce tactile learning and offline engagement.
  • Digital Companion App: Allows for on-the-go learning, practice, and progress tracking—even at home.

Designed for Busy Parents

Designed for Busy Parents

  • Self-Directed Learning: Minimal parental supervision needed thanks to built-in instructions and smart reminders.
  • Progress Reports & Notifications: Keep parents informed about their child’s learning milestones.

Global & Modern Perspective

Global & Modern Perspective

  • Cultural Appreciation: Embeds Chinese culture and context into language learning.
  • Bilingual Edge: Supports multilingual development, critical for future global competitiveness.

Why Turtle Learn

Asia's Rising Chinese Education Brand

Turtle Learn is the fastest-growing Mandarin learning brand in Asia, combining technology, pedagogy, and business innovation. With operations spanning Singapore, Vietnam, Indonesia, and Hong Kong—and backed by award-winning recognition and academic partnerships—we are building the world's leading Chinese language education franchise.

Right now, children are learning Chinese through Turtle Learn's AI-powered platform and interactive kits—and we're expanding fast. Join us as a franchisee and be part of a movement reshaping language education for the next generation.

Proven Business Model, Built for Scale

Our model blends the best of physical product distribution, neighbourhood school servicing, and scalable teaching workflows. Developed with insight from education franchising and digital-first delivery, it gives you:

  • Multiple revenue streams (kits, tuition, school servicing)
  • High gross margins
  • Plug-and-play curriculum & teaching materials
  • Digital backend to track and scale operations

We Set You Up for Success

From day one, our team is here to support you. As a franchisee, you'll receive training on operations and business growth, along with customizable marketing materials, a Franchise Operations Playbook, and ongoing coaching from our regional team. Our goal is your success, and we provide the tools and resources to help you thrive.

Affordable Entry, Flexible Scale
  • One-time Franchise Fee and Setup Fee
  • Affordable Royalty on Revenue
  • No Surprise Fees: No annual marketing or tech platform surcharge

Whether you're opening your first center or managing a country-wide franchise network, our model supports your growth.

Make a Difference — and a Business

This isn't just about profit. It's about purpose.



With Turtle Learn, you're helping children become confident Chinese speakers. You're empowering parents. You're contributing to a future where bilingualism is an advantage, not a burden.

We believe great businesses transform lives—starting with the child.

Support from Turtle Learn

1

PROFESSIONAL SUPPORT

Launch with a proven, scalable business model designed for education entrepreneurs

Receive 1-on-1 onboarding from our dedicated Franchise Success Team

Leverage our award-winning curriculum and learning kits, backed by academic experts from the Education University of Hong Kong

2

BUSINESS SUPPORT

Flexible paths for single centers or addition to existing learning centre networks

Get a full Business Starter Kit: includes inventory, branding assets, pricing models, and territory insights

Ongoing consultation on operations, hiring, financial performance, and expansion strategy

3

TRAINING & DEVELOPMENT

Pre-launch training covering pedagogy, platform, marketing, and center management

Access to live webinars and exclusive seminars for continuous professional development

Join a network of Turtle Learn franchisees to exchange strategies, best practices, and success stories

Becoming a Turtle Learn Franchisee

Interested in owning a Turtle Learn franchise? Contact us.

Personal Details

Interested Franchise Location

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FAQs

1. Do I need to be a teacher to become a Turtle Learn franchisee?
No formal teaching background is required. We provide comprehensive training on our method, classroom delivery, and operations. What matters most is your passion for education, children, and building a business. Many of our franchisees come from non-education backgrounds, including business, marketing, and tech. In addition, we assist franchisees in recruiting and onboarding qualified teachers to support classroom delivery.
2. How much does it cost to start a Turtle Learn franchise?
Estimated startup cost for a flagship center is around SGD 15,000, which includes the franchise fee, inventory kits, and basic center setup. Costs vary depending on local rent and scale. We will provide guidance and templates to help you plan.
3. What kind of support will I receive?
You'll receive a full onboarding program, covering curriculum, operations, and marketing. Post-launch, you'll also gain access to monthly coaching, playbooks, digital tools, and our franchisee network.
4. Can I operate part-time or without a physical location?
No. Turtle Learn operates on a physical learning center model because we believe social interaction and peer-based learning are essential for young children's cognitive, emotional, and language development. A dedicated physical space ensures structure, consistency, and a nurturing educational environment.
5. What subjects or age groups does Turtle Learn cover?
Turtle Learn focuses on Chinese language education for children aged 3–12, using a combination of printed kits and interactive mobile apps. Our program integrates listening, speaking, reading, and writing through structured progression.
6. Will Turtle Learn help me market and recruit students?
Yes. We provide editable marketing assets, launch campaigns, and ongoing support. While you manage your local outreach, we guide you with proven strategies and templates. No additional marketing fees are charged.
7. How long is the training process before I can launch?
Pre-launch training typically spans 2–4 weeks, including virtual sessions and practical implementation. You'll receive ongoing support and refresher modules throughout your franchise journey.
8. How much can I earn with a Turtle Learn franchise?
Your income depends on your effort, market size, and operational efficiency. During onboarding, we'll help you build a business plan with realistic revenue projections and cost assumptions. Our goal is to help you reach profitability within 12–18 months.
9. Can I choose how much to charge for tuition?
Turtle Learn provides pricing guidance based on market benchmarks and value positioning. While franchisees follow a consistent structure, you may adapt pricing slightly to fit local conditions (subject to approval).
10. How do I know if my location is suitable?
We work with you to evaluate local demand, demographics, and competition. Whether you're planning a center in a shopping district, residential zone, or inside a preschool, we help ensure alignment with your growth goals.